There is a belief among superstitious westerners that the number 13 is unlucky. That is why in some buildings, this number is not used. In Korea, the Sino-Korean for the number 4 is pronounced as “sa.” The Sino-Korean for the character 死 is also “sa” meaning “death”. This is the reason why there are some buildings that use “F” in place of the numeral “4” in elevators, like at TBS building in Chungmuro (photo above).
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